AI Agent 广告技能库
组织直接响应广告、付费媒体与转化文案。
Kim Barrett 的体系整合广告基础、Copy Chief 文案视角、Operator OS、质量检查与流程编排，从定位和信息表达推进到活动执行与反馈。
适用场景
- 设计直接响应广告角度
- 让漏斗文案与定位一致
- 扩大投放前检查活动质量
使用方法
提供业务、受众、产品方案与活动背景，再依次使用基础、文案、运营和质量检查能力。作者采用标准 Agent Skills 目录布局。
Skills
headline-matrix
Generate high-performing headline variations across different angles. Trigger on "headlines", "hooks", "ad copy", "email subject lines".
realkimbarrett/advertising-skillsmechanism-builder
Use when you need to explain why your solution works and others failed. Trigger on "unique mechanism", "why this works", "different angle", "positioning".
realkimbarrett/advertising-skillsobjection-crusher
Identify and neutralize buyer objections. Trigger on "why wouldn't someone buy", "objections", "hesitation", "conversion issues".
realkimbarrett/advertising-skillsschwartz-awareness-mapper
Use when you need to determine audience awareness level and the correct messaging approach. Trigger on "awareness stage", "cold vs warm audience", "Schwartz", "message to market match".
realkimbarrett/advertising-skillsavatar-extraction
Use when you need to define exactly who the buyer is, what they want, what they’ve tried, and what’s driving their decisions. Trigger on "target audience", "ideal client", "who is this for", "avatar", "customer profile".
realkimbarrett/advertising-skillsoffer-extraction
Use when you need to turn a product or service into a compelling, high-converting offer. Trigger on "offer", "why would someone buy", "improve conversions", "value proposition".
realkimbarrett/advertising-skillsad-angle-multiplier
Expand a core idea into multiple distinct ad angles. Trigger on "more ads", "creative testing", "scale campaigns".
realkimbarrett/advertising-skillsconversion-path-builder
Design the optimal funnel from click to conversion. Trigger on "funnel", "conversion path", "booked calls".
realkimbarrett/advertising-skillsperformance-diagnosis
Diagnose why campaigns are underperforming. Trigger on "low performance", "high CPL", "bad ads".
realkimbarrett/advertising-skillsscroll-stopping-creative
Create ad concepts that stop attention in the first 3 seconds. Trigger on "ad creative", "thumbstopper", "video ideas".
realkimbarrett/advertising-skillsfull-funnel-campaign-orchestrator
Coordinate all skills to build a complete advertising campaign. Trigger on "build a campaign", "full funnel", "ads + funnel".
realkimbarrett/advertising-skillsgeneric-language-killer
Remove vague, corporate, or AI-sounding language and replace it with clear, specific, human wording. Trigger on "improve copy", "sounds generic", "too fluffy".
realkimbarrett/advertising-skills